Clarity Reset Demineralizer Pre-Shampoo

Silverist products are crafted for natural gray hair, focusing on the unique needs of silver strands. However, the products have been tested on all hair types and can absolutely be used even if you don't have natural gray hair.

If you share concerns like tone brightness, moisture, shine, smoothness, scalp care, or heat protection, Silverist formulas may be your hair's perfect match.

Silverist products are generally suitable for color-treated hair.

Because color-treated hair can be more porous and absorb pigment unevenly, we recommend a strand test before using our shampoo or conditioner, especially if you find your hair to be sensitive to hair toning treatments.

Our hair treatments are designed for all hair types, including color-treated hair. Clarity Reset Demineralizer Pre-Shampoo has also been consumer-tested with people who have color-treated hair.

Generally, yes; however a common aftercare concern is sodium chloride. Our formulas are sulfate-free, but our shampoo and conditioner contain small amounts of sodium chloride. If your stylist recommends avoiding it entirely, then it’s best to avoid those two products.

Our Holistic Benefits Leave-In Hair Serum and Clarity Reset Demineralizer Pre-Shampoo are formulated without sodium chloride.

Our products have been developed for and tested on all hair types, from 1A to 4C.

We do not specifically test for individual allergies or claim that our products are hypoallergenic. While we adhere to a strict clean ingredient policy and each formula undergoes dermatologist-led safety-testing, an allergic reaction is still possible.

We disclose our full ingredient lists, including all fragrance components, on each product page. If you have known allergies, please review these carefully before use.

Sulfates, such as Sodium Lauryl Sulfate (SLS) and Sodium Laureth Sulfate (SLES), are commonly found not only in shampoos but also in dish soaps and household cleaners. These powerful surfactants are great for cutting through grease and grime, but on your hair, they can be overly harsh, stripping your scalp and hair of its natural oils.

Switching to sulfate-free products offers a gentler alternative that helps maintain your hair’s moisture and condition, especially for natural silver grays. If you're currently using a product with sulfates, you might notice a softer, less foamy lather that what you're used to. This is part of a more gentle cleansing process that does not strip your hair and scalp of natural oils it needs to be in its best condition.

If you feel your hair needs it, a second cleanse can help ensure all impurities are removed and allow your hair and scalp to better absorb nourishing ingredients. With the second wash, you may also notice a richer lather and that fresh, clean feeling—without the harsh effects of sulfates.

Silicones, like Dimethicone, and Cyclopentasiloxane, are common in conditioners and shampoos, providing a smooth, silky feel that helps with detangling and adds shine. However, silicones are synthetic ingredients that coat the hair, acting like a plastic barrier. This layer blocks moisture and nutrients from penetrating the hair. Over time, they can create build-up on the hair that becomes especially noticeable on natural gray silvers.

Switching to silicone-free products allows your hair to absorb moisture and nutrients again, but if you are currently using a silicone-based product, it may take 5-7 washes for the silicone layer to fully wash away. During this time, your hair might feel drier or less silky, but that’s because you’re shedding the synthetic coating. As your hair adjusts, the natural hydration from clean ingredients will restore softness and shine without the buildup.

All Silverist formulas are free of artificial fragrance and contain naturally derived fragrances only. We list every ingredient on each product page, including all fragrance components, rather than using the umbrella terms “fragrance” or “parfum.”

No, all our products are cruelty-free. We are a Leaping Bunny Certified brand.

Stearyl and cetyl alcohols are non-drying fatty alcohols that are included in our formulas for their excellent moisturizing and conditioning benefits for the hair. They help to nourish and smooth the hair. Isopropyl alcohol does appear in our conditioner formula as a minor ingredient as it is part of a blended ingredient complex that includes the use of a small amount of isopropyl alcohol as a solvent.

While we do not add gluten to our formulas, Silverist formulas are not certified gluten-free. We do not perform additional gluten-free testing. If you are concerned about a gluten reaction or allergy, we recommend you do a patch test prior to use and consult your physician.

The aluminum bottle made in the USA, BPA-free and fully recyclable.

Currently, orders placed directly through Silverist.com ship within the USA only.

International customers may be able to purchase official Silverist products through our Amazon storefront.