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Lustrous Rituals Buildable Tone Shampoo

5.0
Rated 5.0 out of 5 stars
26 Reviews
$32.00
Size
Description

It's Not Another Purple Shampoo.

This soft gray toning shampoo delivers a subtle infusion of high-purity pigments to your hair, countering yellowing and brassiness every time you wash. Different from a purple shampoo, this is a well calibrated dose of toning for your hair that builds over time to brighten and maintain translucent tones of silver, without staining or drying. Works on all shades of grays, whites, and blonde tones too.

This sulfate-free formula lathers into a gentle foam that cleanses without stripping, maintaining the integrity of every strand.

Rejuvenate shine, moisture, and smoothness. Nourish and condition the scalp.

Developed for Silver Hair. Tested with Silver Hair.*

Dermatologist Tested.

*Consumer tested with over 100 women with at least 30% natural gray hair.

Benefits
  • Microdose your hair with high-purity toning pigments to to banish yellowing and brassiness.
  • Protect from heat sensitivity with a protective barrier formulated with a blend of saccharides: umbrella polypore mushroom, hyaluronic acid, and fructose
  • Boost shine, moisture and smoothness.
  • Balance and nourish the scalp with fermented microalgae, niacinamide, and hyaluronic acid.
  • Optimally pH balanced.
How to Use

Massage onto wet hair. Lather through from scalp to tips. To build-up tone, let the shampoo sit on the strand for 5-10 minutes. Tone correction will build gradually with each use. Rinse and repeat as desired.

Ingredients
Key Ingredients:
  • Niacinamide
  • Hyaluronic Acid
  • Umbrella Polypore Mushroom
  • Amla, Karanja & Sunflower Seed Oils
  • Fermented Microalgae
Full Ingredient List:

Water (Aqua, Eau) Sodium Cocoyl Isethionate Cocamidopropyl Betaine Cocamidopropyl Hydroxysultaine Cocamide MIPA Sodium Methyl Cocoyl Taurate Glycerin Glyceryl Stearate Sodium Chloride Cetyl Alcohol Stearamidopropyl Dimethylamine Polyquaternium-73 Niacinamide Sodium Hyluronate Polyporus Umbellatus (Mushroom) Extract Chlorella Vulgaris Extract Rosmarinus Officinalis (Rosemary) Leaf Oil Helianthus Annuus (Sunflower) Seed Oil Pongamia Glabra Seed Oil Salvia Sclarea (Clary) Oil Eugenia Caryophyllus (Clove) Leaf Oil Carum Petroselinum (Parsley) Seed Oil Emblica Officinalis Fruit Extract Citrus Limon (Lemon) Fruit Extract Hydrolyzed Rice Protein Coconut Acid Glycol Distearate Polycitronellol Guar Hydroxypropyltrimonium Chloride Diheptyl Succinate Glycol Stearate Caprylic/Capric Triglyceride Fructose Citrus Aurantium Bergamia (Bergamot) Fruit Oil Citrus Aurantifolia (Lime) Oil Lactic Acid Calcium Pantothenate Sodium Ascorbyl Phosphate Basic Blue 99 Basic Red 76 Gluconolactone Sodium Benzoate Trisodium Ethylenediamine Disuccinate Triethyl Citrate 3-Hexenol Oxacycloheptadec-10-en-2-one Dimethyl Heptenal Ethyl Acetate Hexyl Acetate cis-3-Hexenyl Salicylate Sodium Starch Octenylsuccinate Maltodextrin Pentylene Glycol Citric Acid Propanediol Triolein Sodium Citrate Calcium Gluconate Capryloyl Glycerin/Sebacic Acid Copolymer Glycol Tocopheryl Acetate Pyridoxine HCl Silica Citronellol Linalyl Acetate Hydroxycitronellal Limonene Linalool

How to Recycle

Ready to recycle? Rinse out any leftover product, and your aluminum bottle is good to go in the recycling bin. Pumps cannot be recycled at this time because they are made of mixed materials, so please dispose of them properly.

Cruelty Free

No Artificial Fragrance

Silicone Free

Sulfate Free

FAQ'S

Could I use Silverist products even if I don't have gray or silver hair?

Silverist products are crafted for natural gray hair, focusing on the unique needs of silver strands. However, the products have been tested on all hair types and can absolutely be used even if you don't have natural gray hair.

If you share concerns like moisture, shine, smoothness, scalp care, or heat protection, Silverist formulas may work for you.

The Lustrous Rituals Buildable Tone Shampoo is the most suitable for gray, silver, and blonde stranded hair.

Are Silverist products safe to use on color-treated hair?

Yes, Silverist formulas are free of harsh ingredients and non-stripping to your hair. If you are dyeing your hair to cover grays, your hair is still gray underneath. Silverist formulas provide conditioning and nourishing to your hair and scalp while being gentle to any hair dyes present.

Why sulfate-free matters for your hair and what to expect?

Sulfates, such as Sodium Lauryl Sulfate (SLS) and Sodium Laureth Sulfate (SLES), are commonly found not only in shampoos but also in dish soaps and household cleaners. These powerful surfactants are great for cutting through grease and grime, but on your hair, they can be overly harsh, stripping your scalp and hair of its natural oils.

Switching to sulfate-free products offers a gentler alternative that helps maintain your hair’s moisture and condition, especially for natural silver grays. If you're currently using a product with sulfates, you might notice a softer, less foamy lather that what you're used to. This is part of a more gentle cleansing process that does not strip your hair and scalp of natural oils it needs to be in its best condition.

If you feel your hair needs it, a second cleanse can help ensure all impurities are removed and allow your hair and scalp to better absorb nourishing ingredients. With the second wash, you may also notice a richer lather and that fresh, clean feeling—without the harsh effects of sulfates.

Why would I switch to a silicone-free product and what to expect?

Silicones, like Dimethicone, and Cyclopentasiloxane, are common in conditioners and shampoos, providing a smooth, silky feel that helps with detangling and adds shine. However, silicones are synthetic ingredients that coat the hair, acting like a plastic barrier. This layer blocks moisture and nutrients from penetrating the hair. Over time, they can create build-up on the hair that becomes especially noticeable on natural gray silvers.

Switching to silicone-free products allows your hair to absorb moisture and nutrients again, but if you are currently using a silicone-based product, it may take 5-7 washes for the silicone layer to fully wash away. During this time, your hair might feel drier or less silky, but that’s because you’re shedding the synthetic coating. As your hair adjusts, the natural hydration from clean ingredients will restore softness and shine without the buildup.

Are the products fragrance-free?

All Silverist formulas are free of artificial fragrance and contain natural fragrances only. Silverist's signature fragrance is designed to boost the mood and nourish the hair and scalp. The natural ingredients that give the product its scent are citrus, apple, green parsley, geranium rose, lily of the valley, rosemary, and sage clary.

Does Silverist test on animals?

No, all our products are cruelty-free.

Are these formulas alcohol free?

Stearyl and cetyl alcohols are non-drying fatty alcohols that are included in our formulas for their excellent moisturizing and conditioning benefits for the hair. They help to nourish and smooth the hair. Isopropyl alcohol does appear in our conditioner formula as a minor ingredient as it is part of a blended ingredient complex that includes the use of a small amount of isopropyl alcohol as a solvent.

Are the formulas gluten-free?

While we do not add gluten to our formulas, Silverist formulas are not certified gluten-free. We do not perform additional gluten-free testing. If you are concerned about a gluten reaction or allergy, we recommend you do a patch test prior to use and consult your physician.

Can you tell me about the bottle material?

The aluminum bottle is fully recyclable.

Where do you ship?

Currently, we offer shipping within the USA only, but we're excited to be working on global shipping coming soon! Stay tuned for updates.

5.0
Rated 5.0 out of 5 stars
Based on 26 reviews
Total 5 star reviews: 26 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend this product
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26 reviews
  • Jenna H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    Yesterday
    Lovely

    My hair and scalp feel so clean after shampooing. I leave this on for a few minutes and am loving the subtle toning it provides.

  • Christie A.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 days ago
    Silverstone Shampoo is the best I have ever used and smells wonderful

    I love this product

  • Donna G.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Awesome

    I love this shampoo. I’ve tried so many since my silver transition in 2017 and this is the best. Love their products.

  • Bizzie
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    LOVE!!

    Me and my hair can't get enough of this shampoo! I love that it isn't a full purple shampoo and that it tones my hair with each use, unlike regular purple shampoos that always leave my hair looking literally purple. After 1 wash I was hooked, my hair was immediately softer and smoother and it just keeps getting better with each wash. If you are looking for a new shampoo, I can't recommend this one enough!

  • Terry H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Soft with volume

    I love how my hair is so soft and has volume. It has a nice scent, not overwhelming.

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